“Buzăul Artizanal” is a new brand that was created to promote artisanal products from Buzău. The idea behind this umbrella brand is to boost marketing and sales of small-scale producers through common promotion activities and cross-selling.
The first project under the umbrella brand is a high quality wooden gift box that contains the best handmade products from Buzău county. The wooden box was introduced for the Christmas season 2022 and had a large succes. The Slow Food Community Buzau Land created the design of the box, gathered the producers and supported the promotion via Social Media and Online Channels, the sales was done individually by each participating producer of the project. Currently there are 3 different versions of the wooden box available. The project will be extended in the next moths. More information.
